Premium Experience: Creating meaningful AR experiences with Sam Keene from Google

2019 is the year Google predicts augmented reality (AR) will start to go beyond the Pokemon Go-style gimmicks and start to really benefit your projects. Sam Keene, AR/VR Lead UX Engineer with Google, has spent years creating world-scale AR projects and has come up with 4 main principles for how agencies and businesses can best use emerging technology for actual benefit. In his workshop, available only to premium ticket holders, you’ll learn practical tips on how to weave AR and VR into your scope of work and use it to add value to clients.