Bünyamin Aydin & Lamia Aydin
Creative Directors ∙ Les Benjamins
Bünyamin Aydin was born in Neuss, Germany, and relocated to Istanbul, Turkey at age 12. His fashion brand, Les Benjamins, is a coalescence of the founder and designer’s interest in drawing, photography, and art.
“The brand is a touch point for people to enter our world,” Aydin explains.“ I want people to feel part of our movement, which begins with the East.”
In 2017, Aydin’s work caught the attention of Nike. Aydin was commissioned to be part of a global campaign titled Vote Forward, where he was selected as one of 12 designers to imagine the future of Air Max. This partnership later developed into a program of custom Air Force 1s, when Nike commissioned Aydin to create 100 Istanbul-inspired Air Force 1s, sold at a pop-up event. These projects have positioned Aydin as Turkey’s foremost sneaker authority, and a collector whose eye drifts towards limited edition and autographed models.
Aydin is a passionate photographer and a proud ambassador of Leica. He also spends his spare time as a music curator and DJ, both internationally and in his hometown of Istanbul. While Aydin is firmly rooted in his Turkishheritage, he is also an avid traveller and explorer.